
Activision says gamers should expect to see World of Warcraft-style pay-to-play systems transitioning to other games, including Call of Duty. Surprisingly, this isn't coming from Activision Blizzard CEO Bobby Kotick, but rather the company's CFO, Thomas Tippl. "It's definitely an aspiration that we see potential in, particularly as we look at different business models to monetize the online gameplay," said Tippl at yesterday's BMO Capital Markets Conference . "There's good knowledge exchange happening between the Blizzard folks and our online guys."









